Tags Advertising and Marketing

Tag: Advertising and Marketing News - Page 3

Planet Home Lending selects Mortgage Coach to enhance customer experience with educational home loan comparisons

MERIDEN, Conn. and IRVINE, Calif., April 4, 2022 (SEND2PRESS NEWSWIRE) -- Planet Home Lending, LLC, a national mortgage lender and servicer, has selected Mortgage Coach to give loan officers a tool to provide a better customer experience. With Mortgage Coach, mortgage loan originators (MLOs) can offer borrowers modern, consultative service with digital, interactive presentations that illustrate the costs and benefits of mortgage loan products and strategies over time.

Allegent Community Federal Credit Union Hires Social Media Expert

PITTSBURGH, Pa., March 29, 2022 (SEND2PRESS NEWSWIRE) -- Allegent Community Federal Credit Union (Allegent) has hired Theresa Kisha, an expert in digital marketing, social media, email communication and website development/optimization, to manage and increase the credit union's social media presence, while also enhancing its digital presence, search engine optimization and strategic marketing efforts.

Real Estate Technology Firm Swift Homes Partners with KBME on Marketing Campaign

HOUSTON, Texas, March 23, 2022 (SEND2PRESS NEWSWIRE) -- Today, Swift Homes announced a partnership with KBME Sports talk 790AM on a marketing campaign in Houston, Texas to help build awareness of Swift Homes' benefits and seller-friendly offerings that are available to consumers who are looking for real estate advice and services.
YIFTEE: Bemidji, MN Chamber of Commerce

Yiftee announces 115 Sponsors Step Up to Engage Communities in Shop Local Campaigns

MENLO PARK, Calif. /California Newswire/ -- In pandemic years 2020 and 2021, more than 100 of Yiftee's almost 400 communities who use its Community eGift Card platform ran dedicated gift card grant or bonus programs to benefit their small businesses, helping them stay afloat. Who were the "hometown heroes" that sponsored these programs during tough times, and continue to do so?

Sales Boomerang joins forces with Bonzo to enable automated mortgage marketing with personality

BALTIMORE, Md., March 22, 2022 (SEND2PRESS NEWSWIRE) -- Sales Boomerang, the mortgage industry's top-rated automated borrower intelligence and retention system, today announced its integration with Bonzo, an omnichannel sales engagement platform designed to scale the voice of mortgage advisors so they can attract, convert and retain clients on autopilot.

Real Estate Technology Firm Swift Homes Partners with WOAI on Marketing Campaign

SAN ANTONIO, Texas, March 16, 2022 (SEND2PRESS NEWSWIRE) -- Today, Swift Homes announced a partnership with WOAI News Radio 1200am on a marketing campaign in San Antonio to help build awareness of Swift Homes' benefits and seller-friendly offerings that are available to consumers who are looking for real estate advice and services.
Amplify-Now and Asteri Partners

Amplify-Now and Asteri Partners join forces to drive client business transformation outcomes

REDONDO BEACH, Calif. /California Newswire/ -- Amplify-Now, a leading global provider of Strategy Execution Management (SEM) software, and Asteri Partners, a North American advisory and analytics firm, are excited to announce a new partnership that will help companies deliver complex, transformational change.

Sokal Signs McLaughlin Ford for Automotive Marketing Campaign

RALEIGH, N.C., March 11, 2022 (SEND2PRESS NEWSWIRE) -- Automobile marketing agency, Sokal, recently signed as agency of record for McLaughlin Ford. Commencing on April 1, 2022, the Raleigh, North Carolina marketing agency, Sokal, will launch and craft a new strategy of digital advertising for the Sumter, South Carolina, McLaughlin Ford dealership.

Real Estate Technology Firm Swift Homes Partners with WYGM on Marketing Campaign

ORLANDO, Fla., March 10, 2022 (SEND2PRESS NEWSWIRE) -- Today, Swift Homes announced a partnership with WYGM FM 96.9 on a marketing campaign in Central Florida and Orlando to help build awareness of Swift Homes' benefits and seller-friendly offerings that are available to consumers who are looking for real estate advice and services.

Sokal Showcases Digital Ad Products and Website Technology at NADA Show

RALEIGH, N.C., March 9, 2022 (SEND2PRESS NEWSWIRE) -- Sokal, a full-service advertising agency with offices in Raleigh and Charlotte, N.C., will be exhibiting at the NADA Show in Las Vegas, NV beginning on March 11. They will be showcasing their suite of digital advertising products, as well as their website technology which is powered by their Momentum platform.
Beverage Industry Thought Leader Amanda Wittstrom Higgins

Beverage Industry Thought Leader Amanda Wittstrom Higgins Launches Full Cup Solutions

PASO ROBLES, Calif. /California Newswire/ -- Leveraging her knowledge of - and networks in - all aspects of the alcohol beverage space and propelled by a deep personal investment in the agricultural world, industry notable and business strategist Amanda Wittstrom Higgins recently launched Full Cup Solutions, a full-service firm specializing in results driven unconventional planning in the marketing, sales, operations, employee development sectors and beyond.
Stefan Parsons 99 Car

Sokal Sponsored Stefan Parsons 99 Car Features ‘Ukraine Strong’ Paint Scheme at Xfinity Race

LAS VEGAS, Nev., March 4, 2022 (SEND2PRESS NEWSWIRE) -- Stefan Parsons' 99 car, which is sponsored by Sokal, a full-service advertising agency based out of Raleigh, North Carolina, will feature a 'Ukraine Strong' paint scheme at this weekend's Xfinity race in Las Vegas, Nevada.

Real Estate Technology Firm Swift Homes Partners with WMFS on Marketing Campaign

CHICAGO, Ill., March 2, 2022 (SEND2PRESS NEWSWIRE) -- Today, Swift Homes announced a partnership with WMFS 92.9 FM ESPN on a marketing campaign in Memphis, Tennessee to help build awareness of Swift Homes' benefits and seller-friendly offerings that are available to consumers who are looking for real estate advice and services.

Completing the Circuit: From Autumn to Winter – partnership season has brought overflowing blessings for the holidays

FLINT, Mich., March 2, 2022 (SEND2PRESS NEWSWIRE) -- Jonathan McKay better known by his social audience as RoarJMcKay, founder of Keeping Tabs Media, dedicates this winter's accomplishments to his grandmother through COVID-19 recovery and daughter Kali McKay as she celebrates her first birthday. Being a strong influence throughout childhood his grandmother instilled strong beliefs in literacy, mathematics, and fashion.
Neotrope and Move For Hunger

Neotrope renews marketing support of Move For Hunger, a charity fighting hunger nationwide, for second decade

TEMECULA, Calif. /California Newswire/ -- Send2Press®, a service of Neotrope®, announced today that it will be renewing its support in helping promote the efforts of Move For Hunger as part of its JL Simmons Nonprofit PR Grants program. With this program, Send2Press has helped disseminate MFH's news to media, social and syndication vis its newswire service for over 10 years.

Move For Hunger and Today’s Local Media Renew Partnership in the Fight Against Hunger Nationwide

RED BANK, N.J., Feb. 28, 2022 (SEND2PRESS NEWSWIRE) -- Today's Local Media, a full-service marketing agency serving moving companies nationwide, and Move For Hunger, a national hunger relief non-profit organization, announced that they have renewed a partnership that will reduce food waste and fight hunger nationwide.
Send2Press 22 Years

Send2Press, a service of NEOTROPE, celebrates its 22nd Anniversary with 22% off its Press Release Newswire Services

TEMECULA, Calif. /California Newswire/ -- Send2Press®, a newswire service of Neotrope®, announced today that for its 22nd anniversary celebration in 2022, it will be offering both new and existing clients a 22% discount on services starting 2/22/22 and running through March 2. Send2Press has consistently been ranked one of the top newswire services overall based on honesty and credibility.

After, Inc. Announces Its New Corporate Rebranding to Focus on Customer Experience Technology

NORWALK, Conn., Feb. 10, 2022 (SEND2PRESS NEWSWIRE) -- After, Inc. today announced the launch of its corporate rebranding effort, including a complete website redesign to reflect the company's evolution to Customer Experience Technology. Since 2005, After Inc. has been providing best-in-class post-sale services to the world's largest manufacturers and retailers.

RMA Hired by Wilton Manors for Real Estate / Market Analysis and Branding Strategy

POMPANO BEACH, Fla., Feb. 9, 2022 (SEND2PRESS NEWSWIRE) -- The award-winning economic development firm, RMA (rma.us.com) is proud to announce they have been hired by the City of Wilton Manors for the WiltonNext project, a real estate / market analysis and branding strategy for the commercial corridors in the city.

Sales Boomerang’s Reverse Mortgage Alert helps lenders bring timely home-equity opportunities to more homeowners

BALTIMORE, Md., Feb. 7, 2022 (SEND2PRESS NEWSWIRE) -- Sales Boomerang, the mortgage industry's top-rated automated borrower intelligence and retention system, today announced the launch of Reverse Mortgage Alert, a new addition to its pantheon of automated borrower intelligence products, as well as significant enhancements to the company's existing Rate Alert product.
Marketing Expert Scott Shepherd

ReverseVision adds Marketing Expert Scott Shepherd to Help Elevate Brand

SAN DIEGO, Calif. /California Newswire/ -- ReverseVision®, the leading national provider of Home Equity Conversion Mortgage (HECM) and private reverse mortgage sales and origination technology, announced that seasoned marketing executive Scott Shepherd has joined the company to head its marketing efforts. As head of marketing, he oversees ReverseVision's marketing department and is responsible for the design and implementation of its new marketing strategy.
Juan Sevillano, General Director of Fanplayr in Spain

A.I. and Segmentation Tech Firm, Fanplayr Continues its Global Expansion with New Office Location in Spain

PALO ALTO, Calif. /California Newswire/ -- Fanplayr, a global leader for e-commerce intelligence solutions, continues to expand its presence in the European market with the opening of a new office in Spain, with the goal of promoting brands that operate in retail, tourism, telecommunications, automotive, banking, energy, insurance and entertainment.

After, Inc. Acquires Accentf(x) to Deepen its Post-Sale Marketing Services Offering

NORWALK, Conn., Feb. 2, 2022 (SEND2PRESS NEWSWIRE) -- After, Inc., the leading customer experience technology company providing post-sale software and services to the world's top manufacturers, retailers, and ecommerce sellers, just announced its acquisition of Accentf(x) Marketing.

Sokal Signs Lou Bachrodt Auto Group for Automotive Marketing Campaign

RALEIGH, N.C., Jan. 31, 2022 (SEND2PRESS NEWSWIRE) -- Lou Bachrodt Auto Group based in Rockford, Illinois recently signed Sokal, the Raleigh based automotive advertising firm, as their agency of record. Headquartered in North Carolina, Sokal is one of largest automotive advertising agencies in the country.

Alliance Group, a leading national insurance marketing organization, announces a series of promotions for 2022

ATLANTA, Ga., Jan. 27, 2022 (SEND2PRESS NEWSWIRE) -- Alliance Group, a leading national insurance marketing organization (IMO), announced a series of promotions within their ranks, effective immediately. With more than 4,500 independent agents nationally, Alliance Group is currently protecting over 130,000 American families with more than $28 billion of Living Benefits coverage.
Send2Press honored with 2022 Safest Content Award

22-year old online press release service company, Send2Press honored with 2022 Safest Content Award

TEMECULA, Calif. /California Newswire/ -- Send2Press, a press release distribution service and dba of Neotrope®, announced today that its website has earned a 2022 Safest Content Award. Send2Press, celebrating its 22nd anniversary in 2022, has consistently been ranked as one of the best U.S.-based PR newswire service companies.

Lanphere Auto Group and Motorcycles Recently Signed Sokal

RALEIGH, N.C., Jan. 19, 2022 (SEND2PRESS NEWSWIRE) -- Lanphere Auto Group and Motorcycles recently signed Sokal, The Raleigh based Automotive Advertising firm, as their agency of record. Lanphere Auto Group consists of five dealerships, including Beaverton Honda, Beaverton Kia, Beaverton INFINITI, Bob Lanphere's Newberg Jeep Ram, and Bob Lanphere's Beaverton Motorcycles.

Houston Embroidery Service Releases: ‘Check Out These 10 Best Promo Products for Restaurant Business’

HOUSTON, Texas, Jan. 19, 2022 (SEND2PRESS NEWSWIRE) -- As part of their endeavors to assist restaurants in increasing their overall brand image through the incorporation of promotional products, Houston Embroidery Service team have published their brand-new blog providing restaurant owners with a helpful list of promotional products that is sure to positively increase the eatery's brand image, as well as its overall guest satisfaction.

Neuro Diverse Living Announces the Launch of Their New Brand Name, Front Porch Cohousing: A Neuro-Inclusive Community by NDL

BUCKS COUNTY / LEHIGH VALLEY, Pa., Jan. 18, 2022 (SEND2PRESS NEWSWIRE) -- Front Porch Cohousing is excited to announce the launch of their new brand and the inspiration behind that change. As a cohousing community of private homes clustered around shared space, Front Porch Cohousing will intentionally design spaces to create opportunities for those with and without neuro or cognitive disabilities to build meaningful and lasting relationships.

Tacoma Marketing Agency Giving Away $5,000 of Services and Advertising to PNW Businesses

TACOMA, Wash., Jan. 10, 2022 (SEND2PRESS NEWSWIRE) -- David White Marketing Services has just launched their Support Local Campaign to give away $5,000 of marketing & advertising services to 2 businesses in the PNW. The purpose of this campaign is to support local business during a tough time of a changing digital landscape from large platforms like Google & Facebook. You can nominate a business on their website.
Shannon Baldwin and Jacob Gibbs

Mortgage Coach promotes Jacob Gibbs to VP of Technology and Shannon Baldwin to VP of Marketing

IRVINE, Calif. /California Newswire/ -- Mortgage Coach, a borrower conversion platform empowering mortgage lenders to educate borrowers with interactive presentations that model home loan performance over time, announced the promotion of two of its department directors to vice president-level positions. Jacob Gibbs was promoted from Director of Technology to VP, Technology, and Shannon Baldwin was promoted from Director of Marketing to VP, Marketing.

This Startup Wants to Get People Talking Again!

SCOTTSDALE, Ariz., Jan. 4, 2022 (SEND2PRESS NEWSWIRE) -- A new Arizona company, JabberYak, is on a mission to engage people with common interests using their ice breakers products, including customized T-Shirts, event badges, name tags, and office name plates designed to ignite meaningful, face-to-face communication without relying on personal devices.

Sales4Roofers Enhance Customer Experience with Their Covid-Free Roofing Estimate Online Service

HAWTHORNE, N.J., Dec. 29, 2021 (SEND2PRESS NEWSWIRE) -- The Sales4Roofers team continues to push boundaries in the global roofing industry by providing solutions that help roofers engage their customers - existing and potentials, better, while also ensuring homeowners have a seamless experience.

Environmentally Sensitive Cleaning Solutions Company launches new website to better educate and serve

ABILENE, Texas, Dec. 20, 2021 (SEND2PRESS NEWSWIRE) -- ProfitMax Chemical has launched a new website. With a newly revamped web presence, ProfitMax Chemical aims to serve as an endurance resource for environmentally sensitive cleaning solutions by inspiring trust through educating.

Real Estate Technology Firm Swift Homes Partners with Cox Media Group on Marketing Campaign

CHICAGO, Ill., Dec. 16, 2021 (SEND2PRESS NEWSWIRE) -- Today, Swift Homes announced a partnership with Cox Media Group on a multiplatform marketing campaign in Atlanta to help build awareness of Swift Homes' benefits and seller-friendly offerings that are available to consumers who are looking for real estate advice and services.

Retail Kiosk and Digital Signage News for Dec. 2021 from Industry Group & Kiosk Association (KMA)

​DENVER, Colo., Dec. 16, 2021 (SEND2PRESS NEWSWIRE) -- December news from the Industry Group. Retail Kiosk News - NRF in New York January - We will be showcasing accessibility in counter and floor-standing models for the customer-operated POS space. See some of the same technology used by McDonald's.

After Inc. Will Premiere its Award-Winning QuickSuite Technology at CES 2022

NORWALK, Conn., Dec. 15, 2021 (SEND2PRESS NEWSWIRE) -- After, Inc., the leader in post-sale customer experience technology and services since 2005, just announced that its senior team will be at CES in Las Vegas on January 5 - 7, 2022 to unveil its new QuickSuite. Each year, CES brings together the most innovative technology companies to share their latest developments and this will be no different.

Sales Boomerang adds ‘Previous Alerts’ to facilitate better-informed conversations between mortgage advisors and prospects

WASHINGTON, D.C., Dec. 7, 2021 (SEND2PRESS NEWSWIRE) -- Sales Boomerang, the mortgage industry's top-rated automated borrower intelligence and retention system, today announced the availability of a new feature that lets lenders view a history of Sales Boomerang alerts that have previously triggered for each contact in their monitored database.

AutoAwards Loyalty Program Offers Incredible Returns for Dealerships After Recent Inventory Shortages

ODESSA, Del., Dec. 6, 2021 (SEND2PRESS NEWSWIRE) -- As the auto industry continues experiencing ongoing microchip shortages, dealerships need new customer retention methods. As inventory begins to recover into the winter and the latest car models start arriving, AutoAwards offers loyalty solutions for auto dealerships through its auto loyalty programs to boost overall revenue and keep customers engaged and returning.

Texas Fly Fishing & Brew Festival Awarded THE BEST IN TEXAS

MESQUITE, Texas, Nov. 17, 2021 (SEND2PRESS NEWSWIRE) -- The Texas Fly Fishing & Brew Festival received gold and silver awards as "The Best In Texas" at the 27th Annual Texas Festivals & Events Association Conference and Trade Show. The 2021 Kaliff Insurance "The Best In Texas" Awards ceremony was held on Nov. 13 and hosted by the City of San Antonio. The entries submitted were for TFEA member events held between April 1, 2020 and Sept. 20, 2021; and the marketing competition includes a total of 69 categories.

Emotional Video Campaign Targeting Youth Hockey Associations Stresses the Importance of Coaching Their Young Goalies!

BLAINE, Minn., Nov. 9, 2021 (SEND2PRESS NEWSWIRE) -- MEGA Goaltending, a company committed to teaching players and coaches the proper goaltending skills and fundamentals, has launched an emotional video ad with a plea from kids talking directly to their coaches. The campaign's goal is to make sure youth hockey associations are properly trained when it comes to coaching their young goalies.
Liat Law

Bug-A-Salt Brand Wins Patent and Trademark Settlement Over Dillard’s Dept. Store

SANTA MONICA, Calif. /California Newswire/ -- Bug-A-Salt (a subsidiary of Skell Inc.) this month prevailed in a patent and trademark infringement lawsuit against Dillard's Department Stores, according to the Bug-A-Salt, attorney, Liat Cohen, Esq.
Video order process in VOMA

VOMA One-Stop Video Editing Application Maximizes Content Creators’ Efficiency and Creative Control

LOS ANGELES, Calif. /California Newswire/ -- Professional video editors save content creators on platforms like YouTube and TikTok massive amounts of time. But communication, file sharing, and order tracking can make dealing with a video editor more trouble than it's worth. VOMA, a first-of-its-kind platform launched by video editing startup Tasty Edits, seeks to solve these issues.

Platform for Emerging Creatives Readies to Launch in Sydney

PERTH, Western Australia, Oct. 29, 2021 (SEND2PRESS NEWSWIRE) -- In October of 2021 a new era creative talent platform called Experlio will be launching to the world. The platform aims to support the discovery and growth of top emerging talent through engaging online experiences.
FlexCare Digital Health

FlexCare Digital Health Honored with Four Awards at the Annual w3 Awards

ATLANTA, Ga., Oct. 25, 2021 (SEND2PRESS NEWSWIRE) -- With more than 3,000 entries from around the globe, The Academy of Interactive and Visual Arts just announced the winners of its 16th Annual w3 Awards. FlexCare Digital Health, a leading provider of online and on-demand healthcare delivery, brought home a total of four awards and was recognized in the Mobile Apps and Mobile Features' categories.
Fanplayr Makes Strategic Appointments

SaaS AI Leader Fanplayr Announces Strategic Appointments to Support Growth in US and APAC

PALO ALTO, Calif. /California Newswire/ -- Fanplayr, a leader in SaaS and online behavioral personalization, announced the hiring of Jack Hallahan as Vice President of Sales for the U.S.; David Ticconi as Managing Director for Australia and New Zealand; and promoted Mariano Tripiciano to Managing Director of the Americas.

SeQuel’s Jody Johnson Selected as 2021 Women in Business Honoree by Minneapolis/St. Paul Business Journal

MINNEAPOLIS, Minn., Oct. 21, 2021 (SEND2PRESS NEWSWIRE) -- SeQuel Response is pleased to announce that Jody Johnson, CFO/COO, was selected for the 2021 Women in Business award by the Minneapolis/St. Paul Business Journal. After receiving hundreds of nominations, the Business Journal recognizes just 50 women who have demonstrated outstanding professional achievements, leadership qualities and community contributions throughout the Twin Cities.
Local Anchor - Community Accelerator Program

South Bay Mommies & Daddies, a Parents Network, Rebrands as Local Anchor with National Expansion Underway

REDONDO BEACH, Calif. /California Newswire/ -- South Bay Mommies & Daddies, a popular Los Angeles area community platform for parents that boasts nearly 8,000 members, is rebranding and expanding as Local Anchor after being selected for the 2021 Facebook Community Accelerator Program.

Bass Player Clint ‘Payback’ Sands Rallies Hip Hop Pioneers for Check Your Risk Campaign for Diabetes Awareness Month

NEW YORK, N.Y., Oct. 19, 2021 (SEND2PRESS NEWSWIRE) -- Chuck D and Flavor Flav of Public Enemy, Coolio, Kid Frost and the Dogg Pound's Kurupt are just a few of the hip hop pioneer veterans who responded when bass player / music producer Clint "Payback" Sands reached out to his friends, inviting them to sound the alarm and participate in the "Check Your Risk" awareness campaign, an initiative of Preventive Lifestyle Assistance Network (PLAN).

Depth Public Relations marks 15-year milestone serving mortgage industry fintech innovators

ATLANTA, Ga., Oct. 18, 2021 (SEND2PRESS NEWSWIRE) -- Depth Public Relations, Inc. (DepthPR), a leading provider of consultative marketing, public relations and reputation management services for mortgage fintech innovators, the residential finance industry and technology for emerging regulated markets (regtech) is celebrating the 15th anniversary of its launch during the Mortgage Bankers Association's Annual Convention & Expo 2021 in San Diego.

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