Tags Advertising and Marketing

Tag: Advertising and Marketing News

Hugh Benjamin, founder, I Think an Idea

Digital Marketing Innovator, I Think an Idea, is Helping Start-Ups and Celebrities Build Brands for the Future

LOS ANGELES, Calif. /California Newswire/ -- There's no better time to build a brand than now. At least that's what Hugh Benjamin, founder, 'I Think an Idea,' a digital marketing agency, believes. He says, "It's time to 'plant seeds for the future' because the future is about to change and brands need to get up to speed. The world is in lockdown. Now's the time to think about what's ahead."

Top of Mind takes home AVA Digital Awards platinum, gold for its dynamic creative content for mortgage lenders

ATLANTA, Ga., March 24, 2020 (SEND2PRESS NEWSWIRE) -- Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, took home four platinum and four gold awards in the 2020 AVA Digital Awards competition.

Top of Mind Joins Lenders One as a Preferred Provider

ATLANTA, Ga., March 19, 2020 (SEND2PRESS NEWSWIRE) -- Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced it has joined Lenders One as a preferred provider. Top of Mind will offer Lenders One members access to marketing resources that help to strengthen consumer relationships and create customers for life.
Leverage Network - MALVA

Amidst COVID-19 Outbreak, The Leverage Network of Coaches Emerge to Support Their Communities and One Another

LOS ANGELES, Calif. /California Newswire/ -- Right now, people need support. The coronavirus scare is bringing many people's lives to a halt. Fear is taking over as everyone preps for the worst-case scenario. I understand people must ensure the safety of themselves and their families, but once the essential supplies are stocked, then what? Life must go on," says Lauren Wallet, Founder of The Leverage Network (aka MALVA).

Kendra Lee to be Featured Speaker at Global Sales Conference

DENVER, Colo., March 12, 2020 (SEND2PRESS NEWSWIRE) -- Nationally recognized sales and marketing leader Kendra Lee, president and CEO of KLA Group Inc., Centennial, has been selected to be a featured speaker at OutBound, the "biggest, baddest" conference in the sales profession. The conference, focused exclusively on sales prospecting, pipeline and productivity, will be in Atlanta May 5-8.

After, Inc. just launched its latest whitepaper on Warranty Marketing and Predictive Analytics

NORWALK, Conn., March 11, 2020 (SEND2PRESS NEWSWIRE) -- After, Inc., the global leader in Warranty Services since 2005, just announced the launch of its latest whitepaper on Warranty Marketing. The whitepaper, entitled "Optimizing Warranty Marketing with Predictive Analytics" offers readers a playbook of the most effective predictive models and marketing strategies to employ in order to increase revenue and profits in their Warranty Marketing programs.

Sokal Joins CDK Global Partner Program

RALEIGH, N.C., March 10, 2020 (SEND2PRESS NEWSWIRE) -- Sokal, a full service automotive advertising agency announced today that it has become a participant in the CDK Global Partner Program, the largest marketplace of third-party automotive applications and integrations. CDK Global, Inc. (NASDAQ: CDK) is the largest provider of integrated information technology solutions to the automotive retail industry.

Award Winning Brand Architect and Marketing Mogul Ericka Pittman announces the release of her highly anticipated memoir

NEW YORK, N.Y., March 4, 2020 (SEND2PRESS NEWSWIRE) -- The Oracle Group International announces the publication of "WHAT MOMMY NEVER TOLD YOU: A Woman's Guide to the Next Phase of Life" (Scribe Publishing; Paperback; March 2020; $25; ISBN: 978-1734194708) by award-winning, brand architect and entrepreneur Ericka Pittman.
SCV AV - Audio Video

95Visual LLC announces launch of SCV Audio Video’s New Website to Showcase High-Quality A/V Services

SANTA CLARITA, Calif. /California Newswire/ -- 95Visual is pleased to announce the launch of SCV Audio Video's new website: scvaudiovideo.com. The old website did not capture just how remarkable their services are in the audio-video field.

FormFree Returns as Anchor Sponsor of NEXTWINTER20 Women’s Executive Mortgage Summit

ATHENS, Ga., Feb. 18, 2020 (SEND2PRESS NEWSWIRE) -- FormFree® today announced its anchor sponsorship of NEXT's upcoming event, #NEXTWINTER20, being held February 23-25 at the Ritz Carlton in Dallas.

Aclaró A.I. Announces Artificial Intelligence Platforms: SAM Sales and SAM Service – Helping Dealers Increase Sales and Lower Marketing Costs

CHICAGO, Ill., Feb. 11, 2020 (SEND2PRESS NEWSWIRE) -- Aclaró AI, the game-changing Fintech built on sophisticated artificial intelligence technology, recently announced SAM (Sales AI multiplier) Sales and SAM Service products for its dealers and retail partners. These new tools let Aclaró A.I. dealer clients better retain customers, increase service revenue, and maximize sales.

Community Identity: Stemming the Tide of Homogenization through Custom Design

EVESHAM, N.J., Feb. 6, 2020 (SEND2PRESS NEWSWIRE) -- Drive down almost any suburban highway, and you will be greeted by a sea of sameness. McDonald's, Dunkin Donuts, Wells Fargo, Target, etc. You could be anywhere. But soon, when you drive into or fly over Evesham Township, however, you will be greeted by an embodiment of the township seal. Catalyst Experiential and Evesham Township worked together on the design.

Loan Officers Executing Automated Marketing Campaigns Close Twice the Deals, Earn Double the Revenue, Top of Mind Finds

ATLANTA, Ga., Feb. 4, 2020 (SEND2PRESS NEWSWIRE) -- Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today released data revealing that loan officers (LOs) who utilize automated lead, prospect and nurture campaigns on average see double the number of closed loans and revenue production.

AdEdge Digital Marketing named Best Pay-Per-Click Agency

WESTPORT, Conn., Feb. 4, 2020 (SEND2PRESS NEWSWIRE) -- The Best of Small Business Awards recently named AdEdge Digital Marketing the nation's "Best Pay-Per-Click Agency" in 2019, recognizing the company for its focus on best practices in digital marketing, performance optimization, cost efficiency, lead generation and return on investment.

Depth Public Relations Names Leslie Colley Vice President of Client Services

ATLANTA, Ga., Feb. 3, 2020 (SEND2PRESS NEWSWIRE) -- Depth Public Relations (DepthPR), a leading provider of consultative marketing, public relations and reputation management services for the mortgage lending and residential finance industries, today announced its promotion of Leslie Colley to vice president of client services.

Allegent FCU steps up to the Reese’s Peanut Butter Cup Challenge, Cranberry Twp., Pennsylvania

WEXFORD, Pa., Jan. 31, 2020 (SEND2PRESS NEWSWIRE) -- Capturing the buzz of a current Hershey's Reese's Peanut Butter commercial spot - Allegent FCU actually sells Reese's Peanut Butter Cups at a financial institution! The Hershey Company's branded Reese's spot teased the Federal Credit Union into accepting the challenge and partnering with Reese's in fulfilling the commercial spot's thought: that Reese's are "sold literally everywhere business is done, I'm pretty sure you could buy them at a bank."

Top of Mind Co-founder Sherwood Lawrence Steps into Dual Role as Chief Marketing Officer and Chief Creative Officer

ATLANTA, Ga., Jan. 29, 2020 (SEND2PRESS NEWSWIRE) -- Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced Sherwood Lawrence will take on the role of chief marketing officer in addition to his current position as chief creative officer.

Officials welcome Lucas Oil Products to family of sponsors at Rock Maple Racing

HAMPSTEAD, N.H., Jan. 24, 2020 (SEND2PRESS NEWSWIRE) -- Rock Maple Racing, New England's premier sanctioned cross-country racing series, announces the sponsorship signing of Lucas Oil Products, Inc., headquartered in Corona, California.
Matrix Systems

Matrix Systems Announces the Launch of Its Redesigned Website for 2020

SAN LEANDRO, Calif. /California Newswire/ -- Matrix Systems announces the launch of its redesigned website. The site has been updated with a new look and feel that incorporates the latest features of online web design, as well as optimizing the site for mobile devices such as phones and tablets.

Scott Morrison, one of the founders of After, Inc., returns to company after sale to EPIC Holdings

NORWALK, Conn., Jan. 22, 2020 (SEND2PRESS NEWSWIRE) -- After, Inc., the global leader in Warranty Marketing and Analytics Solutions since 2005, has just announced the return of Scott Morrison, an original founder, to lead new business development and strategic innovation for the company.

CardTapp and Top of Mind Offer Combined Solution Aimed at Improving Loan Officer Productivity and Lead Response Time

ATLANTA, Ga., Jan. 21, 2020 (SEND2PRESS NEWSWIRE) -- CardTapp, your always-on digital assistant, today announced an integration with Surefire by Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry. The integration brings together Surefire's new Power Calls capability with CardTapp's digital assistant solution to increase loan officer productivity and enable speedier borrower outreach.

Top of Mind Elevates Jonas Kruckeberg to Executive Vice President of Strategic Partnerships and Industry Relationships

ATLANTA, Ga., Jan. 16, 2020 (SEND2PRESS NEWSWIRE) -- Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced it has elevated Jonas Kruckeberg to executive vice president of strategic partnerships and industry relationships.

Homestake Capital’s New Brand: Kokes Properties – a Real Estate Legacy

BRIELLE, N.J., Jan. 15, 2020 (SEND2PRESS NEWSWIRE) -- Third generation real estate developer, Michael J. Kokes, president, proudly announces Homestake Capital LLC is now Kokes Properties, a full-service real estate firm. Rebranding as Kokes Properties showcases the company's aspiration to become New Jersey's premier, vertically integrated real estate firm and solidifies the Kokes name as one of the most trusted in the industry.

FormFree Becomes First Anchor Sponsor of NEXT Mortgage Events

EDMOND, Okla. and WASHINGTON, D.C., Jan. 14, 2020 (SEND2PRESS NEWSWIRE) -- NEXT Mortgage Events and Housing Finance Strategies today announced that FormFree, a leading provider of automated verification services for the lending industry, has become the first anchor sponsor of NEXT.

Coldwell Banker Elite Debuts a Brand New Look

FREDERICKSBURG, Va., Jan. 13, 2020 (SEND2PRESS NEWSWIRE) -- Today, Coldwell Banker Elite unveiled its fresh new look as the Coldwell Banker network undergoes a visual transformation as part of "Project North Star." Coldwell Banker Elite is deploying all new office signage, yard signs, marketing materials and more as part of the full network-wide rebrand this year.
Jordan Etem - Driving Innovation

Driving Innovation, Jordan Etem is a Good Fit for Growth Environments

LOS ANGELES, Calif. /California Newswire/ -- Not all environments are created equal. Some environments are designed to limit. Some environments are designed for growth. The verdict is in: Jordan Etem and his network (Jordan Etem Networks) is meant for the latter, for growth environments.
Creativity Coach, Lauren Wallett

Creativity Coach Lauren Wallett opens the Business School for Coaches with 90-day Accelerator Program

LOS ANGELES, Calif. /California Newswire/ -- The Creativity Coach, Lauren Wallett has opened the Business School for Coaches with her inaugural 90 day accelerator program, Simply Irresistible, which teaches coaches and VA's how to create multiple irresistible offers that keep clients coming back for more.

Hot Diggity Dog! Plush Toy Character, the All-American Airedale Launches Nationwide

MIAMI, Fla., Jan. 8, 2020 (SEND2PRESS NEWSWIRE) -- Dating back to the late 19th century we've all heard and possibly even used the phrase "Hot Diggity Dog." The phrase is used as an exclamation of surprise and delight. Today, A Good Health Company, Inc. (DBA Hot Diggity Dog Entertainment) would like to take this opportunity to introduce on a national level, the character "HOT DIGGITY DOG!" The All-American Airedale.
Keri Ann Kimball

Kimball Entertainment merges with K-Star PR to better serve clients in entertainment, film and TV production

LOS ANGELES, Calif. /California Newswire/ -- Kimball Entertainment is a full-service Entertainment Co. based in Beverly Hills, California. Founder Keri Ann Kimball has found a unique way to bring her relationships and assets to this multidimensional company by integrating a strategic coaching team in house at Kimball Entertainment.

New Year! New Look! As of Jan. 1, Fuzzy’s Empanadas is now The Naked Empanada

WAKE FOREST, N.C., Jan. 2, 2020 (SEND2PRESS NEWSWIRE) -- New Year! New Look! As of January 1, 2020, Fuzzy's Empanadas is now The Naked Empanada. We're not going anywhere - just shaking things up a bit. Fuzzy will still be the master mind behind your favorite empanadas.

Top of Mind Expands Mortgage Compliance Solutions with CCPA Readiness Ahead of January 1 Deadline

ATLANTA, Ga., Dec. 30, 2019 (SEND2PRESS NEWSWIRE) -- Top of Mind Networks, a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, today announced that its Surefire CRM is ready to help mortgage lenders meet their obligations under the California Consumer Privacy Act (CCPA).

HexGn Study: Startup Investors Shun Asia in 2019 and Flock to Americas and Europe

NEW YORK, N.Y., Dec. 27, 2019 (SEND2PRESS NEWSWIRE) -- HexGn released a study of the funding trends in the global startup ecosystem in 2019; the team analyzed over 60,000 deals and one million data points for the report.

Sokal Opens Spacious New Office in Charlotte Area

RALEIGH, N.C., Dec. 20, 2019 (SEND2PRESS NEWSWIRE) -- Sokal, a leader in automobile advertising in North Carolina, opened a new, cutting-edge office space in the Charlotte area. Sokal has been a long-time frontrunner in the competitive automobile marketing business.

Blue River Pharmacy Launches a New Website to Better Service Customers in the Brownsburg Area

BROWNSBURG, Ind., Dec. 17, 2019 (SEND2PRESS NEWSWIRE) -- 95Visual is pleased to announce the launch of Blue River Pharmacy's new website. The primary goal during the process was to improve the navigation of Blue River's vast product offering.

Mold Inspection Sciences Texas Announces New Business Development Professional, Chris Gardner, to Join Team

AUSTIN, Texas, Dec. 11, 2019 (SEND2PRESS NEWSWIRE) -- Mold Inspection Sciences Texas, one of the state's largest mold inspection and testing companies, is proud to welcome new hire Chris Gardner to its staff. Chris will play a vital role in securing new business development leads and nurturing commercial customer relationships.

After, Inc. launches QuickReg 2.0 with additional benefits for Manufacturers and their Customers

NORWALK, Conn., Dec. 11, 2019 (SEND2PRESS NEWSWIRE) -- After, Inc., the global leader in Warranty Marketing and Analytics Solutions since 2005, just announced the launch of QuickReg 2.0, the next iteration of its smart registration solution. QuickReg, launched in March 2019, helps manufacturers drive higher registration rates by making product registration quick, easy and convenient for consumers through their preferred channel of choice

Valentis Security welcomes new Business Development Lead in Pittsburgh, Pennsylvania

PITTSBURGH, Pa., Dec. 9, 2019 (SEND2PRESS NEWSWIRE) -- Valentis Security is proud to announce and welcome Joseph Ortiz as its new Business Development/Inside Sales Lead. Ortiz will be responsible for business development throughout the markets that Valentis is licensed to operate in.

Brand Messaging Strategist Loren Weisman joins Fish Stewarding Group to cover the brand messaging and optics elements of the different divisions...

SUNSET, S.C., Dec. 9, 2019 (SEND2PRESS NEWSWIRE) -- Fish Stewarding Group is pleased to announce that Loren Weisman has joined The Fish Stewarding Group. A Brand Messaging Strategist that looks deeply into the psychological aspects of messaging, Weisman will strategize in the areas of brand discovery, brand development, brand compliance as well as brand audits and the overall messaging and optics strategies.

Out Leadership Hires New Global Head of Events

NEW YORK, N.Y., Dec. 6, 2019 (SEND2PRESS NEWSWIRE) -- Out Leadership, the only business organization working globally to promote LGBT+ equality is delighted to announce that Chris Frederick is joining the leadership team. This follows a three-month strategic review of the organization as it approaches a decade in business and is prompted by strong growth.

Christian Film Producers Target Audiences in Digital Spaces

TAMPA, Fla., Dec. 3, 2019 (SEND2PRESS NEWSWIRE) -- "Christians in the Mirror," a first-of-its-kind independent documentary produced by Joshuacord, Inc. and In Altum Productions, takes a hard look at how America and the West have not been very involved in the global persecution of Christians. The producers say they're creating a social media marketing plan for this indie film that interviews Christians from the Middle East, Africa and Asia.
Mariano Tripiciano, Managing Director Latin America for Fanplayr

Fanplayr Opens Latin American HQ in Mexico City

PALO ALTO, Calif. /California Newswire/ -- Fanplayr, a leader in targeted ecommerce conversion solutions, announced it has opened a new corporate hub in Mexico City. Located in the prestigious Polanco district, Fanplayr's headquarters for Latin America (LATAM) has been in operation since September.

Whole Brain Consulting to Speak at The Hatchery December 2, 2019

CHICAGO, Ill., Nov. 27, 2019 (SEND2PRESS NEWSWIRE) -- Chicago Illinois area's William Madden, co-founder and senior partner of Whole Brain Consulting, is scheduled to present at The Hatchery from 6 to 7:30 p.m. on December 2, 2019.

ENX2 Marketing CEO Nicole Farber Named to NSBA Leadership Council

DALLAS, Pa., Nov. 25, 2019 (SEND2PRESS NEWSWIRE) -- Nicole Farber, CEO of digital marketing agency ENX2 Marketing in Dallas, Pennsylvania, was recently named to the National Small Business Association (NSBA) Leadership Council.

Local Atlanta Brand Bela Will Be Presenting Partner of ‘Yoga By The Water’ at Georgia Aquarium in 2020

ATLANTA, Ga., Nov. 20, 2019 (SEND2PRESS NEWSWIRE) -- Béla, the Atlanta-based wellness beverage start-up brand from Althea Brands LLC, announced today that it will be the presenting partner of "Yoga by the Water," Georgia Aquarium's monthly yoga event, through 2020. All proceeds from the sponsorship will go towards Georgia Aquarium's research and conservation efforts.

FormFree partners with Teo to modernize customer acquisition for mortgage lenders

ATHENS, Ga., Nov. 18, 2019 (SEND2PRESS NEWSWIRE) -- FormFree today announced a strategic partnership with Teo, a lead generation platform and AI assistant that helps mortgage lenders close more loans faster. Teo will leverage FormFree's market-leading Passport verification service to help assess the quality of incoming prospects.

RMA Hired by Town of Fort Myers Beach

POMPANO BEACH, Fla., Nov. 15, 2019 (SEND2PRESS NEWSWIRE) -- The Town of Fort Myers Beach has hired the firm RMA to create its new branding and marketing campaign. RMA's award-winning team of economic development and marketing experts will analyze the town's current brand and develop a comprehensive strategy to capitalize on the community's authentic assets and distinctive culture.

Venturist, Inc’s New Prometheus Video Strategy Program Is Now Available for Use by Individuals and Companies of All Sizes

MONTGOMERY, Ala., Nov 15, 2019 (SEND2PRESS NEWSWIRE) -- Venturist, Incorporated announced today that its new Prometheus Strategy video course is now open for subscription. The Prometheus Process is designed explicitly so that companies and individuals can learn the process and use it to build and execute winning strategies that they understand and to which they are committed.
Fanplayr

Fanplayr Creates Better Consumer and Provider Experiences by Making E-commerce Behavioral Data Actionable in Real Time

PALO ALTO, Calif. /California Newswire/ -- Fanplayr, the leader in targeted, real-time e-commerce conversion solutions, announced today the creation of a focused system of software providing real-time, actionable behavioral data, called Behavioral Data Hub.

FinTech Firm FormFree Sponsors PGA Tour Golfer Matt NeSmith

ATHENS, Ga., Nov. 1, 2019 (SEND2PRESS NEWSWIRE) -- FormFree today announced a two-year agreement to sponsor 25-year-old pro golfer Matt NeSmith. Currently playing in his first season on the PGA TOUR, NeSmith will wear the fintech firm's logo on the left sleeve of his apparel.

American Gem Society Launches Digital Badging for Members

LAS VEGAS, Nev., Oct. 31, 2019 (SEND2PRESS NEWSWIRE) -- The American Gem Society (AGS) announced today the launch of "digital badging" credentials for AGS members. The badges are the first of its kind in the jewelry industry. A digital badge is a graphical icon that indicates the AGS members' credentials and accomplishments.

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