California NEWS INDEX

California NEWS INDEX

California Newswire Index of Articles and News Stories

California NEWS INDEX - Page 2

California NEWS INDEX
California Newswire Index of Articles and News Stories
MCT - Mortgage Capital Trading

San Diego-based Mortgage Capital Trading, Inc. earns 2024 HW Tech100 Award for 5th Consecutive Year

SAN DIEGO, Calif. /California Newswire/ -- Mortgage Capital Trading, Inc. (MCT®), the de facto leader in innovative mortgage capital markets technology, was announced as a 2024 HousingWire Tech100 Mortgage Winner for the 5th consecutive year. For more than a decade, HousingWire's Tech100 program has identified and recognized the most innovative technology companies serving the mortgage and real estate industries.
LA Sports Council Announces New CEO Matthew Cacciato

The LA Sports Council Announces New CEO Matthew Cacciato

LOS ANGELES, Calif. /California Newswire/ -- The LA Sports Council, the region's premier sports trade association, is proud to announce the hiring of a new President and CEO of the organization, Matthew Cacciato. As President, Cacciato's first initiative will be the organization's 19th Annual LA Sports Awards, a flagship celebration honoring the best in LA sports and top moments of the year.
Feb. 2024 MCT Indices Report

Monthly Mortgage Volume Increases 13.96% In Latest Feb. 2024 MCT Indices Report

SAN DIEGO, Calif. /California Newswire/ -- Mortgage Capital Trading, Inc. (MCT®), the de facto leader in innovative mortgage capital markets technology, announced today an increase of 13.96% in mortgage lock volume compared to the previous month. To gain comprehensive insights into the market dynamics, industry professionals and enthusiasts are invited to download the complete report.
Pickleball Game, Set, Match! Dink Productions

Pickleball Game, Set, Match! Dink Productions Serves Up First-Ever Pickleball Full-Length Feature Film, ‘In a Pickle’

LOS ANGELES, Calif. /California Newswire/ -- Dink Productions launches a crowdfunding campaign on Kickstarter for their upcoming movie "In a Pickle." By engaging the vibrant pickleball community in this campaign, Dink Productions aims to showcase the massive audience awaiting to see this movie come to life.
KROST CPAs

KROST CPAs Is Ranked Among CalCPA’s Top 150 Firms for 2023-24

PASADENA, Calif. /California Newswire/ -- KROST CPAs and Consultants has been named one of the Top 150 Firms for 2023-2024 by CalCPA. This award recognizes the firm, with 100% membership. The company is ranked 33rd on the list. The recognition reflects KROST's dedication to professional development and the CalCPA organization.
Cursive is Cool 2024 Contest

10th Annual Cursive is Cool Contest 2024 Launches for Students in North America

LOS ANGELES, Calif. /California Newswire/ -- The American Handwriting Analysis Foundation announced that their annual "Cursive is Cool"® contest is now open to North American students from Kindergarten to Grade 6. The contest dates are January 23 through April 15, 2024. Students are encouraged to enter early. Prizes will be awarded for First Place, Second Place, and Third Place based on legibility and neatness.
S.E. Manly African American Short Film Showcase

BHERC Caps Monumental Film Season with 2024 S.E. Manly African American Short Film Showcase Closing Weekend

HOLLYWOOD, Calif. /California Newswire/ -- The Black Hollywood Education and Resource Center (BHERC) is pleased to announce the 29th Annual S. E. Manly African American Short Film Showcase (SEMAASFS) closing event, the weekend of January 19-21st, it will include 50 short films. BHERC is also hosting students to see the must-see film Origin, by talented and prolific filmmaker, Ava DuVernay, the first weekend of its release nationally. "We must go out and support our filmmakers and help make their films a success at the box office," noted BHERC President Sandra Evers-Manly.
MCT: Lock Volume for December by Transaction Type

MCT FINANCE NEWS: Seasonal Lows Contribute to 13.71% Drop In Mortgage Volume

SAN DIEGO, Calif. /California Newswire/ -- Mortgage Capital Trading, Inc. (MCT®), a leading mortgage hedge advisory and secondary marketing software firm, revealed today a 13.71% decline in mortgage lock volume compared to the previous month. To gain comprehensive insights into the market dynamics, industry professionals and enthusiasts are invited to download the complete report.
Pioneering Air-driven Vertical Transportation Solutions

Nibav Lifts expands to San Francisco with Pioneering Air-driven Vertical Transportation Solutions

SAN FRANCISCO, Calif. /California Newswire/ -- Nibav Lifts USA, a leading home elevator company, is thrilled to announce its expansion into the vibrant city of San Francisco, California. This strategic move signifies a momentous leap for the company as it extends its presence into one of the most dynamic and architecturally significant cities in the United States.
Soberlink

Soberlink and Global Divorce Experts Collaborate to Prioritize Children’s Well-Being During International Child-Centered Divorce Month

HUNTINGTON BEACH, Calif. /California Newswire/ -- Soberlink, the leader in remote alcohol monitoring technology, is proud to announce its partnership with divorce experts worldwide in support of International Child-Centered Divorce Month. As families navigate the complexities of divorce, Soberlink is dedicated to providing family law professionals and parents with discreet, convenient, and court-admissible alcohol testing technology.
Fineshare FineVoice

Fineshare FineVoice New 1.5 Version Upgrade offers a Versatile AI Voice Studio

LOS ANGELES, Calif. /California Newswire/ -- The usage of audio is in-depth in different areas. However, making voiceovers takes lots of time and is highly skilled. Creators who tried dub can't always get satisfying results and creators with speech difficulty cannot dub. Moreover, hiring voice actors is expensive. As an intelligent software company, Fineshare brings a major update to FineVoice after a deep dive inside AI voice area. Now, FineVoice is on its way to becoming a versatile AI voice studio.
Financial Literacy Nonprofit: FinLit Initiative

Las Positas College Students Launch Financial Literacy Nonprofit: FinLit Initiative

LIVERMORE, Calif. /California Newswire/ -- Four students from Las Positas College have taken on the challenge of improving financial education and resources among college students in California. Their non-profit organization, FinLit Initiative, has recently gained 501(c)(3) status and has already made a significant impact on students across the state.
Marco Gonzalez and Dennis Ofsthun

‘Best in the West’ Champions Reunite in Westlake Village to Open 101 BBQ Hut

WESTLAKE VILLAGE, Calif. /California Newswire/ -- 101 BBQ Hut, formerly known as Willy's Smokehouse and Rib Ticklers BBQ, announces its grand opening on January 13, 2024. This exciting event will showcase their award-winning BBQ and Blue Ribbon Sauces to the local community. The venture, helmed by Marco Gonzalez and Dennis Ofsthun, traces its roots back to a 30-year history rooted in a serendipitous encounter over a sauce recipe at Marco's taco place in Saticoy, California.
IN A PICKLE, is a new Indie Film

IN A PICKLE, is a new Indie Film that Serves up Laughter and Love for the Pickleball Community

LOS ANGELES, Calif. /California Newswire/ -- Dink Productions today announced the upcoming production of "In a Pickle: A Comedy. With Balls," the first ever full-length feature film about the fastest growing sport in the U.S., pickleball. The brainchild of former tennis player turned pickleball enthusiast, Dan Brooks, and Jason Reid, one of the leading builders of tennis and pickleball courts across Florida, the film promises to captivate audiences with its unique blend of humor, heart, and sportsmanship.
CDF Labor Law LLP

A PAGA Legal Victory to Ring in the New Year: Trial Court Holds LWDA Responsible for Prevailing Employer’s Costs

SAN FRANCISCO, Calif. /California Newswire/ -- Last week a trial court in Alameda County entered an order permitting Hobby Lobby Stores, Inc. to recover nearly $125,000 in costs from the California Labor and Workforce Development Agency (LWDA). Hobby Lobby incurred these costs during six years of hard-fought litigation involving claims brought under California's Private Attorneys General Act (PAGA), CDF Labor Law LLP announced today.
Newsom Announces World-Leading Science & Technology Research Center

Calif. Gov. Newsom Announces World-Leading Science & Technology Research Center in L.A. for 2024

LOS ANGELES, Calif. /California Newswire/ -- On Wednesday, Jan. 3, Calif. Governor Gavin Newsom, joined by University of California (UC) President Michael Drake, UCLA Chancellor Gene Block, representatives of Google, elected officials, and academic, business, and health care leaders announced the state has acquired the former Westside Pavilion shopping mall in Los Angeles. The site — which UCLA will transform into the UCLA Research Park — will bring together academics and industry partners from around the world to lead scientific and technology projects that will benefit California, the United States, and the world.
Governor of the state of California Seal

Calif. Gov. Newsom Announces Appointments for Jan. 2, 2024, including to Student Aid Commission

SACRAMENTO, Calif. /California Newswire/ -- On Tuesday, Jan. 2, Calif. Governor Gavin Newsom announced the following appointments, including to Office of the State Public Defender, the California Student Aid Commission, the Commission on Disability Access, and to the California Exposition and State Fair Board of Directors.
Governor of the state of California Seal

New California Laws in Effect as of Jan. 1, 2024, including Landmark Reproductive Rights Legislation

SACRAMENTO, Calif. /California Newswire/ -- In partnership with the Legislature, Caliofrnia Governor Gavin Newsom this year signed landmark legislation to support the reproductive rights of Californians, increase affordable housing, hold Big Oil accountable, and protect the safety, health, and well-being of all Californians. New laws impact reproductive rights, the opioid crisis, and mental health crisis.
Comedians with Disabilities Act

Comedians with Disabilities Act makes its debut at SF Sketchfest 2024, at Alameda Comedy Club

SAN FRANCISCO, Calif. /California Newswire/ -- The Comedians with Disabilities Act (CWDA) debuted in 2010 and has been going strong since. February 1, 2024 at the Alameda Comedy Club CWDA will make its SF Sketchfest debut. CWDA is a collection of comedians with disabilities, both seen and unseen. It was the brainchild of comedian Michael O'Connell. Michael passed away in 2016, but his comedy troupe lives on. Michael's legacy allows comedians with disabilities to develop their voices to receptive audiences across the country.
Digitl Mediums Announces Partnership with MYM Organics

Digitl Mediums announces partnership with MYM Organics, an eco-lifestyle brand encompassing healthy living through organic fashion

LOS ANGELES, Calif. /California Newswire/ -- Digitl Mediums, a bi-coastal boutique full services consulting, marketing and branding company, is pleased to announce a strategic partnership with MYM Organics, an Eco-Lifestyle brand encompassing healthy living through organic fashion.
IQ SC1 Contact Smart Card Reader

SecuGen Corp. Releases New IQ SC1 Contact Smart Card Reader

SANTA CLARA, Calif. /California Newswire/ -- SecuGen, a world leading optical fingerprint device and technology vendor, is pleased to announce the immediate availability of the new SecuGen IQ SC1 contact smart card reader.
California Safe Schools

California Safe Schools Celebrates 25th Anniversary and Honors Environmental Health Heroes

LOS ANGELES, Calif. /California Newswire/ -- On Monday, December 4, 2023 at the California Endowment in historic downtown Los Angeles, California Safe Schools, a celebrated children's environmental health and environmental justice non-profit celebrated its 25th Anniversary with an event called "Your Life is Now" honoring seven trailblazing health and safety heroes and organizations.
The Mortgage Collaborative

The Mortgage Collaborative (TMC) closes out 2023 with record-breaking ’12 Days of TMC’ in time for holiday congratulations

SAN DIEGO, Calif. /California Newswire/ -- The Mortgage Collaborative (TMC), the nation's largest independent cooperative network serving the mortgage industry, has wrapped up its fourth annual 12 Days of TMC, a virtual conference running from November 30 to December 15, 2023. The online event, spread over three weeks, featured several keynote speakers.
MCT - Mortgage Capital Trading

Monthly Mortgage Volume Decreases 10.7% In Latest MCT Indices Report for 2023/November

SAN DIEGO, Calif. /California Newswire/ -- Mortgage Capital Trading, Inc. (MCT®), a leading mortgage hedge advisory and secondary marketing software firm, today announced a 10.7% decrease in mortgage lock volume in November compared to the previous month. This revelation comes as part of MCT's monthly Lock Volume Indices report, offering valuable insights into the dynamic landscape of the residential mortgage industry.
NotaryCam

NotaryCam Approved to Provide Remote Online Notarization Services in 2024 for California Transactions

NEWPORT BEACH, Calif. /California Newswire/ -- NotaryCam®, a Stewart-owned company and leading remote online notarization (RON) provider for real estate and legal transactions, announced today it will support remote online notarial acts in California beginning in 2024 following the passage of CA Senate Bill 696, which was signed into law by California Governor Gavin Newsom on September 30, 2023. Stage 1 of the bill takes effect on January 1, 2024.
Zak Lee Guarnaccia, Cerina Vincent, Perry Anzilotti

For Your Consideration: ‘The Next Big Hit’ – a martial arts musical comedy included in the big list of SAG and...

HOLLYWOOD, Calif. /California Newswire/ -- Mark your calendars for Dec. 15, 2023, as Laemmle in Town Center 5 Encino is proud to present a film that is set to be nothing less than awe-inspiring. "The Next Big Hit" is a masterpiece that promises to inspire you to think outside the box and embrace originality, says producer Zak Lee Guarnaccia, and founder of production company LightRow Productions, LLC. It is a diverse cross-genre marvel that combines martial arts, music, and comedy into a unique and spectacular experience.
Books to Bookmark for Dec. 2023

Publishers Newswire announces its latest ‘Books to Bookmark’ List for Dec. 2023 – 8 Books You’ve Likely Never Seen Before

TEMECULA, Calif. /California Newswire/ -- Publishers Newswire (PNW), a news publisher covering books, music and software launched in 2004, has announced its latest semiannual "books to bookmark" list of 8 new and interesting books from small publishers and self-published authors in North America published over the past year. These books are often overlooked due to not coming from major traditional book publishing houses.
LIDIA'S KITCHEN Original Television Soundtrack

Artists’ Addiction Records and Tavola Productions Announce Original Television Soundtrack to Cooking Show ‘Lidia’s Kitchen’

LOS ANGELES, Calif. /California Newswire/ -- Artists' Addiction Records and Tavola Productions have teamed up for the release of the "LIDIA'S KITCHEN: ORIGINAL TELEVISION SOUNDTRACK," on December 15, 2023; available on all digital platforms. The album is the musical backdrop to the beloved public television show "Lidia's Kitchen" hosted by world-renowned chef, restaurateur, cookbook author, television host, and Italian food ambassador Lidia Bastianich.
Grant Winners Andrea Arevalo and Wendy Lieu

San Francisco Chapter of Les Dames d’Escoffier International Announces Two Bay Area Women Receive Mentorship Grants

SAN FRANCISCO, Calif. /California Newswire/ -- The San Francisco Chapter of Les Dames d'Escoffier International (LDEI-SF) is thrilled to announce the grant winners of their inaugural 2023 Female Entrepreneurship Grant and Mentorship program: Stephanie de la Cruz of De La Creamery in Oakland and Wendy Lieu of Socola Chocolatier in San Francisco.
EMPIRE STRYKERS

Empire Strykers of the Major Arena Soccer League Sign Marco Fabian, International Soccer Star

ONTARIO, Calif. /California Newswire/ -- The Empire Strykers of the Major Arena Soccer League (MASL), have announced the signing of former Mexican International Marco Fabian to a two-year contract. The monetary terms of the deal were not disclosed as per policy of the MASL. The contract is a landmark deal in the MASL, North America's premier indoor soccer league, now playing in their 10th anniversary season.
Gemoo Introduces Wordance

Gemoo Introduces Wordance: Transform Plain Text into Engaging Music-Synced Videos in Minutes

LOS ANGELES, Calif. /California Newswire/ -- Gemoo, the developer of FocuSee, announced the launch of Wordance, a revolutionary AI-powered tool designed to empower users to create captivating music-synced videos and GIFs from plain text effortlessly. Whether for an indie hacker, startup team member, digital marketer, or content creator, Wordance is the go-to solution for generating attention-catching promo videos that resonate with the target audience. What's better, it's completely free for everyone to use.
The Mortgage Collaborative

The Mortgage Collaborative Adds Four Mortgage Industry Luminaries to 2024 Board of Directors

SAN DIEGO, Calif. /California Newswire/ -- The Mortgage Collaborative (TMC), the nation's largest independent cooperative network serving the mortgage industry, today announced four additions to its 2024 Management Board of Directors.
The EPIC Goal Workbook

Legacy Launch Pad Announces ‘The EPIC Goal Workbook’ by Goal Setting Speaker Anna David

LOS ANGELES, Calif. /California Newswire/ -- Legacy Launch Pad Publishing has released "The EPIC Goal Workbook: The Guide to Achieving Extraordinary, Powerful, Impactful and Courageous Goals" (ISBN: 978-1956955682; paperback), written by Anna David, a leading speaker on goal setting.
Nibav Home Lifts Launches First-of-its-Kind Experience Center

Nibav Home Lifts Launches First-of-its-Kind Experience Center in California for Home Design

IRVINE, Calif. /California Newswire/ -- Nibav Home Lifts, a leader in home mobility solutions, is thrilled to unveil the grand opening of its inaugural Experience Center located in the heart of California. This significant milestone marks a substantial stride for the company as it expands its footprint in the United States, bringing a blend of innovation and luxury to the realm of residential elevators.
PRToolFinder Dropdown Category Menu

Introducing PRToolFinder Community: A Unique Dedicated Online Hub for PR Tools, APRs and Consultants

MARTINEZ, Calif. /California Newswire/ -- PRToolFinder announced the official launch of its new membership-based platform, PRToolFinder Community. The innovative platform builds upon the PRToolFinder database with the addition of a PR Consultant Directory and Forum functionality to help connect PR consultants and business leaders seeking assistance.
Glancy Wine Foundation - Tonya Pitts and Cara Patricia

Glancy Wine Education Foundation wraps Auction 2023 Seeking Pledges for Giving Tuesday

SAN FRANCISCO, Calif. /California Newswire/ -- The Glancy Wine Education Foundation (GWEF) raised $21,949 at the 12th Anniversary Celebration and Scholarship Auction with the San Francisco Wine School on November 11. A lively event with a signature Somm Olympics component featuring past scholarship winner Tonya Pitts.
NotaryCam

NotaryCam approved to provide RON and eNotary for Illinois notaries

NEWPORT BEACH, Calif. /California Newswire/ -- NotaryCam®, a Stewart-owned company and a pioneer in providing remote online notarization and identity verification/authentication technology for real estate and legal transactions, announced today the Illinois Department of Secretary of State has approved the company to provide both eNotary and remote online notarization (RON) services to notaries public registered in the state.
Sonoma-based Merriam Vineyards

Sonoma-based Merriam Vineyards declares 2023 a ‘first class’ vintage in newly CCOF Certified Winery

SONOMA, Calif. /California Newswire/ -- Merriam Vineyards, located in California's Russian River AVA, wrapped up the 2023 harvest with much to celebrate. Winemaker William Weese states that this year is poised to produce a "great and first-class vintage" for Merriam's award-winning cool-climate varieties, especially its Pinot Noir. Throughout Sonoma County and many AVAs within California, the 2023 vintage is already anticipated to be one of the best in decades.
Adam Swain Ferguson, author, Love without Wings, attends a signing at The Open Book in Canyon Country

Adoption Fairytale Videobook for ‘Love Without Wings’ to Release on National Adoption Day 2023

SANTA CLARITA, Calif. /California Newswire/ -- "Love Without Wings: An Adoption Fairytale" (ISBN: 979-8986768045), was released one year ago and now it's also available as a read-along videobook narrated by Rayyah McCaul with an original music score by Sleeps Under Beams. The author, Adam Swain Ferguson, founder, Purple Fox Entertainment, says that the book and its video adaptation were imagined to magically introduce the subject of adoption to his son, and to celebrate diverse families made complete through adoption.
NGPA expo pilot hiring discussions

NGPA Celebrates 10th Industry Expo: NGPA Winter Warm-Up Registration Now Open for LGBTQ Aviation Pros

PALM SPRINGS, Calif. /California Newswire/ -- The NGPA is thrilled to announce another captivating series of events set to take place in the sunny city of Palm Springs. The NGPA Palm Springs Events will encompass a wide range of activities, including a career fair, industry expo, networking socials, a weekend fly-in, member socials, hiring sessions, and LGBTQ+ advocacy breakout sessions.
Geneva Kiosk for upscale hospitality and entertainment

Olea Kiosks Introduces Redesigned Edition of its Indoor and Outdoor Geneva Kiosk

LOS ANGELES, Calif. /California Newswire/ -- Olea Kiosks®, a visionary provider of self-service kiosk solutions, announced a redesign of its popular Geneva kiosk as it debuts this new model at International Association of Amusement Parks and Attractions (IAPPA) in Orlando November 14 to 17, 2023.
David Claytor of SureThing Productions

L.A.-based marketing firm, Digitl Mediums announces partnership with David Claytor and SureThing Productions

LOS ANGELES, Calif. /California Newswire/ -- Digitl Mediums, a bi-coastal boutique full services consulting, marketing and branding company, is pleased to announce a strategic partnership with SureThing Productions, a renowned name in the entertainment industry.
California Association of Veteran Service Agencies

The California Association of Veteran Service Agencies (CAVSA) Annual Report: Continued Challenges for the Golden State’s 1.38 Million Veterans

SACRAMENTO, Calif. /California Newswire/ -- Today, the California Association of Veteran Service Agencies (CAVSA), a consortium of six non-profit veteran service providers, released its 2023 California Veterans Community Report, providing data and analysis on the current challenges faced by California veterans, highlighting the strides made in the past year, and presenting their advocacy strategy for 2024 and beyond-with a focus on behavioral health and housing initiatives.
Homebuilding Veteran Mitchell Bradford

Homebuilding Veteran Mitchell Bradford Joins Diversified Pacific in California

RANCHO CUCAMONGA, Calif. /California Newswire/ -- Real estate veteran Mitchell Bradford has joined the talented team at Diversified Pacific. His 35 years of experience and leadership in the industry as a homebuilder and multi-family investor/owner will play a key role in the company as it seeks to grow and expand its reach and focus.
MCT - Mortgage Capital Trading

Mortgage Volume Continues Downward Trend in Q4/2023 in Latest MCT November Indices Report

SAN DIEGO, Calif. /California Newswire/ -- Mortgage Capital Trading, Inc. (MCT®), a leading mortgage hedge advisory and secondary marketing software firm, reported today a drop of 17.76% in mortgage lock volume over the prior month. Loan originations for October continued to dip as mortgage rates hovered around 8% and lack of housing supply continues to slow origination volume. While overall mortgage lock volume dropped more than 17% in October, cash out refinances did see a boost.
Neotrope expands AI image service

Neotrope expands AI image service for its online press release distribution solutions

TEMECULA, Calif. /California Newswire/ -- Today, Neotrope®, a 40+ year old tech and marketing firm, and Send2Press® Newswire, a 24 year old online newswire service, announce updated use of AI tools for client image optimization, such as upscaling and generative fill to make news images better for social and syndication.
2023 Great Communicator Debate finalists

Ronald Reagan Presidential Foundation & Institute announces opening of 2024 season for the Great Communicator Debate Series

SIMI VALLEY, Calif. /California Newswire/ -- The Ronald Reagan Presidential Foundation and Institute is proud to announce the start of the 2024 season for the Great Communicator Debate Series (GCDS). The debate competition features a series of regional competitions across America culminating in the National Championship hosted at The Ronald Reagan Presidential Library in California. Finalists compete to receive their share of $50,000 in college scholarships.
Book, Sustainability in the Air

Legacy Launch Pad announces book: ‘Sustainability in the Air’ to Offer Climate Change Hope

LOS ANGELES, Calif. /California Newswire/ -- Legacy Launch Pad Publishing proudly presents "Sustainability in the Air: The Innovators Helping the Aviation Industry Take Climate Action" (ISBN: 978-1-956955-80-4 [ebook]; 978-1-956955-81-1 [paperback]), co-authored by Shashank Nigam and Dirk Singer, respectively the Founder & CEO and the Head of Sustainability of aviation consulting firm SimpliFlying.
2023 Neurotech Leaders Forum

Emerging Neurotech Startups to Present at the 2023 Neurotech Leaders Forum in San Francisco

SAN FRANCISCO, Calif. /California Newswire/ -- Neurotech Reports, the publisher of the Neurotech Business Report newsletter, announced that several promising neurotechnology startups and early-stage firms will present at the 2023 Neurotech Leaders Forum in San Francisco, November 6-7. The 23rd annual event-the most established in the industry-will also feature presentations and panel discussions on important issues confronting the neurotechnology industry.
Send2Press and NEOTROPE caution about ghost posts

Send2Press and NEOTROPE caution marketing and PR firms to stop spooking clients with online ghost posts

TEMECULA, Calif. /California Newswire/ -- Today, Neotrope, a 40+ year old marketing firm based in California, and Send2Press Newswire, a 24 year old online newswire service, caution PR and marketing pros about the fallacy of using questionable newswire services to place client news announcements on invisible, pointless news platforms, to scare up false and misleading ROI.

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