QUINCY, Mass., March 30 (SEND2PRESS NEWSWIRE) — Prom is one of the biggest highlights of a high school student’s career, a chance for them and their classmates to participate in an elegant event that they’ll recall for many years to come. That elegance can be costly, but thankfully for the seniors at Quincy High School, Quirk Ford is participating in Ford’s popular Drive One 4 UR School program in an effort to raise up to $6,000 for their school’s Senior Night Out-Post Prom Party. The drug and alcohol-free party is taking place from 11 PM to 5 AM on May 20th, and for every Ford test-drive at Quirk Ford on Saturday, April 2nd, the Greater Boston Ford dealer and Ford Motor Company will donate $20 toward the event. Also, every visitor who test-drives a Ford is entered for the chance to win a $100 Best Buy gift card.

Drive One 4 UR School has been a wild success since its inception in 2007, with over $5 million raised as a result of more than 275,000 test-drives taking place at more than 1,500 events nationwide. This is Quirk Ford’s first time participating in the program, and the innovative 2011 models at their Ford dealership waiting to be test-driven have their staff expecting a big turnout.

“We’re eagerly looking forward to raising as much money as we can for Senior Night Out and helping these Quincy High students have a memorable night,” said General Manager Michael Quirk. “With all the cuts in public funding for education in these tough economic times, it’s up to local businesses like ours to pick up the slack and provide a fun night for these students.”

From 9 AM to 5 PM, the sales staff at Quirk Ford will be introducing parents and kids alike to the 2011 lineup that has been winning over drivers in Massachusetts and across the country. The biggest thing on mom and dad’s minds is safety, and Ford’s ground-breaking safety technologies will ease their minds when their kids get behind the wheel for the first time.

These safety features include MyKey™, which can limit the vehicle’s top speed and muffles audio volume unless seat belts are buckled, and the SYNC® in-car connectivity system, which only requires simple voice commands to make phone calls, control the music or get directions. SYNC® helps reduce some of the many distractions inexperienced young drivers face when the first get their license and hit the open road.

A model that features SYNC® and which has been in high demand for young drivers since its introduction last summer is the 2011 Ford Fiesta. The Fiesta, with its 40 mpg/highway, doesn’t cost a lot at the pump, but its PowerShift six-speed automatic transmission with Electric Power Assist Steering and responsive engine make it a blast to drive. Plus, its eye-catching European styling hides a surprisingly sturdy frame that made it the only minicar to receive a 2011 Top Safety Pick from the Insurance Institute of Highway Safety.

“Models like the 2011 Fiesta and the redesigned 2011 Explorer, with their new cutting-edge designs and technology, are just two of the highlights of the 2011 lineup,” said Quirk. “We’re excited to showcase our wide variety of sedans, hybrids, crossovers and trucks and help support Quincy High in the process. It’s one thing to read about the new technology Ford has incorporated into its new models; it’s something else to drive around in one of our new Fords and see in person how well Ford is looking out for its drivers.”

Quirk Ford is located at 540 Southern Artery in Quincy, MA. Participants must be 18 or older and have a valid driver’s license. There is a limit of one test-drive per household.

About Quirk Ford:
Quirk Ford, located in Quincy, Massachusetts, is the largest Ford dealer by sales volume in New England and a winner of The President’s Award for customer satisfaction six years in a row. Quirk offers a full line of new Ford vehicles, including the Ford Fusion, Ford Focus and Escape Hybrid models, as well as an extensive selection of pre-owned cars, SUVs, trucks and hybrids. For more information, call 877-236-7314, visit them online at, Like them on Facebook at or stop by their dealership at 540 Southern Artery, Quincy, MA.